HING SEV

Pure Hing Sev — also known as Hing Bhujia — is one of Jodhpur’s most iconic and flavourful namkeens.
Crafted using royal Rajasthani recipes and authentic premium-quality hing (asafoetida) for a bold yet refreshing taste experience.
Handcrafted for rich flavour, soft crunch, and traditional authenticity.

Made from gram flour and infused with the unmistakable aroma of pure hing, this sev delivers a balanced combination of spice, warmth, and savoury depth in every bite. Prepared without Palm Oil or Palmolein Oil, it offers a cleaner and more authentic Rajasthani snacking experience.

Story:

Some flavours don’t just belong to a place — they represent its identity.

Pure Hing Sev is one of those timeless flavours deeply connected to the streets, kitchens, and food culture of Jodhpur. Handcrafted in small batches using traditional Rajasthani recipes, this sev carries the bold aroma of authentic hing balanced with warm spices and the richness of gram flour.

Unlike overly crunchy sev varieties, Hing Sev has a softer, melt-in-mouth texture that makes it incredibly satisfying to snack on. Whether enjoyed with chai, sprinkled over poha and upma, added to sprout salads, or used in the famous Rajasthani Sev Tamatar Sabji, its flavour instantly elevates every dish.

For generations, authentic Hing Sev has remained one of Rajasthan’s most loved namkeens — simple in appearance, unforgettable in taste.

Ingredients:

Gram Flour (Besan), Asafoetida (Hing), Edible Oil, Salt, Chilli Powder

Hing Sev, also known as Hing Bhujia, is a traditional Rajasthani savoury snack made using gram flour and authentic asafoetida. Known for its soft crispy texture and strong aromatic flavour, this sev is especially popular across Jodhpur and surrounding regions of Rajasthan.

Prepared using a blend of traditional spices and handcrafted techniques, Hing Sev is commonly enjoyed as a standalone snack or used as a topping for dishes like poha, upma, chaats, and salads. It is also a key ingredient in the famous Rajasthani Sev Tamatar Sabji, making it one of Rajasthan’s most versatile and iconic namkeen varieties.